- Chinese gaming market revenue will reach $45.44B in 2022.
- It’s 2.5% lower than it was last year. And it’s the first decline in 20 years that Niko Partners is tracking the market.
- The drop is connected with several factors: macroeconomy situation, administrative regulations, lack of new licenses, and underperformance of released games.
- Mobile games are responsible for 66% of the market’s revenue. This segment will decline by 5.1% YoY. An additional negative factor here was the ATT implementation from Apple.
- The PC segment will increase by 2.1% after the long 4-years recession. It’s responsible for 30% of the whole revenue in China.
- The console market is relatively small but growing fast – +14.7% to the previous year.
- There will be 701.8M gamers in China in 2022. And it’s the second consecutive year when this number is dropping. By Niko Partners’ assumptions, 39M young Chinese people stopped playing games in 2022.
- Despite all difficulties, Niko Partners expects that by 2026 the number of gamers will increase to 754.5M; and revenue will reach $53B.
