- Hallow’s Wake event helped to spike the revenue at the moment. However, it didn’t help to change the overall trend of declining revenue of the title.
Mario Kart World Tour
- Halloween Tour helped get 2x more IAP revenue on launch day. Moreover, after the launch, the overall revenue was higher than before the event despite the usual inflation effect.
- The Mirage Nightmare event helped the game to get 400%+ revenue at the launch. The trend normalized only in the first days of November, after which an additional event was launched, that helped to increase the revenue.
More about updates can be found in the GameRefinery material.